The trick to succeeding in saturated industries is often establishing a competitive advantage over the other players. To do so, a company has to offer something different to that made available by the competition. In Brazil, one company that has definitely followed a different route is JHSF. Under the leadership of its current CEO and Chairman, Jose Auriemo Neto, the company has managed to grow into one of the biggest in the real estate sector by strategically diversifying its operations.
JHSF was founded slightly more than four decades ago as a real estate company. Since then, it has expanded its operations to include four business units: residential, commercial and mixed developments, shopping malls, hotels and an executive airport. The latter three business units have allowed JHSF to differentiate itself from the competition and also remain competitive when there is a slowdown in the uptake of commercial and residential properties in the market. Once complete, the executive airport will particularly be a significant source of revenue for the real estate developer. Further, with the company looking to expand into the United States and Uruguay in the near future, it is safe to say JHSF is one of the most exciting companies to come out Brazil in recent years.
Chief Executive Officer Profile: Jose Auriemo Neto
Jose Auriemo Neto was named the CEO of JHSF in 2003. Before that, he had been at the company for a decade and directly worked on the creation of two new departments: the shopping mall department and the services department. In 2011, following years of consistent and high results, he was named the company’s new Executive Chairman, a position he has held since.
Success has not been a fluke for Jose Auriemo Neto – it is the result of his competent management skills. Overseeing a workforce of more than 500 people and assets worth R$1.2 billion is not an easy undertaking. Fortunately, however, he has been with JHSF for more than two decades and thus understands how the company works. Further, Mr. Neto also holds a degree from Fundacao Armando Alvares Penteado University.
JHSF as among the top leading real estate companies in the Brazil has expanded tremendously through its excellent platform for handling the growing challenges. The company has extended its wings to various parts of Brazil in dealing with the different commercial area. The primary area that JHSF has concentrated its efforts includes management and shop acquisition, development of the property and residential market. As among the leading real estate company which meets the required standard in Brazil, it was founded in 1972 as a unit of running the upcoming businesses in the market. The company the expanded gradually through the acquisition of the competent team to manage the activities that are considered substantial for the existence of the enterprise. The move made the company wins the confidence of many clients and placed it at the required niche in the Brazilian market.
The ability of the JHSF to consolidate its activities in the Brazilian market has contributed much in the smooth running of its various projects. This has pushed for the establishment of the pillar points in different cities of Brazil for harmonizing various challenges facing the firm. There are set series of stages that are marked procedural to integrate the needs of the clients into their system. This is achieved through four primary units of restaurant and hotel, the project of airport and malls. The idea has made the management come up with collective decision of focusing on the high-income services that are in high demand in the market. Consequently, the stride has pushed for better strategies that call for making clients through the quality delivery of the standard services. The decision of the company to major of the quality service delivery has significantly generated the colossal amount of income annually.
Jose Neto is one of the experienced leaders in the history of the JHSF Company. He is in the position of the chief executive ever since the year 2003. Furthermore, he has made an enormous contribution such as the introduction of the service department within the firm. He was granted consent to develop Santa Cruz after coming up with shopping center department of the company.
The real leadership and the consolidation of activities by the JHSF have contributed to the success of the enterprise in the Brazilian market.
JHSF is a company famously recognized for their high ranking as a real estate developer in Brazil. Their participation in residential and commercial construction is incredible, with an extension to shopping malls, restaurants, and an international business airport. JHSF was launched in 1972 and has since gained a capacity to recognize economic opportunities and pursue them relentlessly. The company operates with the guidance of some unique facets such as pioneering, innovation, quality, and upholding sustainability in their developments. These aspects are integrated to and lived within the company such that they have become their DNA. Their devotion to pursuing eco-friendly projects places them way above average.
How JHSF Remains Sustainable Over the Years
When developing their projects, JHSF ensures sustainability processes in all their building phases. The CidadeJardim Corporate Center (SP) is appreciated as the largest and first ever Brazil’s sustainable corporate project. FundaçãoVanzolini actually awarded them a certificate while they were still in their schedule and design phases. Apart from that, the company also endeavors in supporting different healthcare and educational causes. Usually, they channel their support through organizations such as AyrtonSenna Institute and Verdescola, Brazil Foundation, Childhood Brazil, the Brazilian Association for Special Care Adolescents and Children, among others. Mentioned are just some of the organizations considering that the new GRAACC children’s cancer facility is also among the beneficiaries.
Basic Fundamentals you Should Pick from José AuriemoNeto
Since 1993 José AuriemoNeto has been acting as an executive chairman at JHSF Participacoes S.A. where his input goes a long way in influencing their projects. He is a self-made entrepreneur whose knowledge of the business concepts amazes many. His networks are equally impressive, with so many companies being linked to him. He informs not only JHSF but also the real estate industry at large, making him a remarkable global figure. He prides in his proficiency and a wealth of information that helps him in decision-making as an influential leader. What excites most people about this incredible authority is the number of projects he has overseen. In companion with his fellow leaders, they celebrate having raised most of the eye-catching structures in Brazil. To know more click here.
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